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The sound of time #1
Vacheron ConstantinAs part of the Watches & Wonders event, which brings together in Hong Kong thirteen of the top watch brands, Vacheron Constantin selects the ateliergh, together with local agency Marc & Chantal Design, to stage an exceptional collection of ringtone watches.
As part of the Watches & Wonders event, which brings together in Hong Kong thirteen of the top watch brands, Vacheron Constantin selects the ateliergh, together with local agency Marc & Chantal Design, to stage an exceptional collection of ringtone watches.
Inspired by the world of polyphonic orchestras, this device offers a symphony of time orchestrated by the finest repeater watches in the world. The soloist of this orchestra being the Patrimony Contemporaine and its caliber 1731 ultra-fine, last creation of Vacheron Constantin.
As usual, the ateliergh wished for a living scenography. More than a “staging”, it is a “living” of objects clearly defined in space, combined with a sensory narration that invades the place and unfolds over time.
From this narrative dimension comes a link between space and time, between inert and alive. A sound and visual poetry that seeks to make tangible the intangible. Sound, an impalpable material, becomes organic and graphic here thanks to the animation of a water plane above which watches float.
The synchronized water waves on the ringtone of each watch are then projected onto the walls as if they were ricochets on a sound score.
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- MAKING OFread more less
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Set & Graphics
ateliergh + Marc & Chantal Design
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Sound Design
Le club eskimoo
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Electronics
Frédérique Mauclere
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Set Construction
Uniplan
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Show Control System
Dino technology
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Motion design
Matthieu Foulet